Hodges Badge
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Hodges Badge Company
At Zevenstone, we believe in creating transformative results that speak louder than words. When we partnered with Hodges Badge Company, the #1 custom manufacturer of ribbons, rosettes, medals, and awards in the United States, we saw an opportunity to enhance their digital footprint and boost their online sales.
The Challenge
Hodges Badge Company had a strong reputation offline but faced growing competition online. They wanted to improve visibility, drive more traffic, and increase sales conversions from their website.
Our Approach
Through our tailored SEO strategies, we focused on:
Improving impressions: Optimizing content, targeting relevant keywords, and implementing structured data for better search engine rankings.
Driving conversions: Enhancing the user experience and optimizing product category pages to align with customer intent.
Data-driven strategies: Leveraging tools like SEMrush and Google Analytics to monitor traffic, test changes, and fine-tune the SEO plan.
The Results
Our efforts led to remarkable achievements:
Significant increase in impressions and organic traffic.
Enhanced keyword rankings for high-value product categories like medals, plaques, and trophies.
Noticeable growth in sales conversions, turning casual visitors into loyal customers.